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To make the most of your outdoor sign or poster, you should understand a few design elements. Typography can make or break your project, so watch this video to learn all about it.

Typography refers to the way the text looks in each design, and you don’t need to know much about it to use it in your favor. Text that appears a certain way can convey an emotion, and the style of your font can affect the sign’s legibility. You can use typography to seem exotic, casual, or simply neutral. Think about typography and how it fits in with your design.

The principles of typography will help you design your outdoor sign in Chicago, IL. Olympic Signs is a sign company that offers interior and exterior signs as well as parking lot lighting and awnings. Give us a call at (630) 413-1198 or check out our website today.

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