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Picking the right sign is one of the most important—and challenging—choices you will make as a business owner. In addition to ensuring that you are complying with zoning and signage regulations in your community, you need to choose a sign that makes your business stand out and that appropriately reflects your brand. Here is a look at some of the options for outdoor signs that you can consider.

Awnings

Awnings create a dramatic appearance and also offer functionality beyond simply advertising your business. They can be constructed in a variety of sizes, shapes, colors, and designs so that you can get a custom look for your business. They enhance the exterior of your business for an upscale feel, and they also provide ample room to include additional information on your exterior sign, such as a website and phone number. They offer cover from the elements for your customers and shield your interior design from fading caused by sunlight.

Channel Lettering

Rather than installing an additional structure for a sign, when you choose channel lettering, your sign can be affixed to your existing building. These letters are cut individually and are 3D to draw attention. They can be equipped with LED lighting to illuminate the letters to make them stand out even more. Your sign company can work with you on different lighting designs, such as reverse-lit, halo-lit, and front-lit options, depending on the positioning of your building and the traffic you are trying to attract.

Pylon Signs

Pylon signs are structures that can be attached to the side of your building or constructed to stand alone. They are ideal for placing on at the entranceway of your business and also work well for multi-tenant facilities. Pylon signs can also incorporate LED lighting to create additional attention for the signage.

Let the experts at Olympic Signs help you choose the right outdoor signs for your business, based on your budget, location, and type of business. Our sign company near Chicago has been serving the region for decades, providing businesses of all sizes with permitting assistance, design, installation, and maintenance services. Find out how we can help you today by calling (630) 413-1198.

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